SEMA 2009: Toyota Tundra Hot Rod Gets Rock and Roll Treatment

Colum Wood
by Colum Wood

Toyota and the Hot Rod movement aren’t two things you’d normally associate with each other, which is why a Hot Rod Toyota Tundra is the perfect concept vehicle for the SEMA Show. Built by Phoenix-based motorcycle shop Sucker Punch Sally’s, the Tundra gets a long list of design cues from the hot rods of the 1950s and ’60s.

The Regular Cab 4×2 gets some matte black paint, red flames and Bonneville moon hubcaps, along with a custom 1950’s Toyota logo on the grille. There’s also a classic cherry bomb exhaust.

The interior gets a long list of custom items like a bench seat, while Fender Guitars was sourced to build custom hand-turned brass control knobs, as well as a polished maple wood cargo deck.

The engine was left stock… which is too bad, because a carbureted NASCAR V8 would certainly have been a cool addition.

This truck is not, as previously thought, a tribute to country music duo Brooks and Dunn. A separate vehicle, the Midnight Rider Tailgater, was also built for that purpose.

GALLERY: Toyota Tundra Hot Rod

Colum Wood
Colum Wood

With AutoGuide from its launch, Colum previously acted as Editor-in-Chief of Modified Luxury & Exotics magazine where he became a certifiable car snob driving supercars like the Koenigsegg CCX and racing down the autobahn in anything over 500 hp. He has won numerous automotive journalism awards including the Best Video Journalism Award in 2014 and 2015 from the Automotive Journalists Association of Canada (AJAC). Colum founded Geared Content Studios, VerticalScope's in-house branded content division and works to find ways to integrate brands organically into content.

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