Kia SuperBowl Ad Released Ahead of the Big Game
After an entertaining teaser, Kia has just released its complete SuperBowl commercial a day before the big game debut. With some catchy tunes and life-sized toys out for an adventurous road trip it will certainly catch your attention.
Kia is also hoping its new Sorento will catch the attention of young families, who want a vehicle that will let them be both parents and kids. The Korean automaker has put out some pretty impressive vehicles lately, and as much as it’s likely to be a quality machine, we’re not so sure about the fun factor.
The other message Kia is working to communicate to American consumers is the fact that the all-new Sorento is built in the U.S.A. In fact, the new Sorento is the first made-in-America Kia.
With AutoGuide from its launch, Colum previously acted as Editor-in-Chief of Modified Luxury & Exotics magazine where he became a certifiable car snob driving supercars like the Koenigsegg CCX and racing down the autobahn in anything over 500 hp. He has won numerous automotive journalism awards including the Best Video Journalism Award in 2014 and 2015 from the Automotive Journalists Association of Canada (AJAC). Colum founded Geared Content Studios, VerticalScope's in-house branded content division and works to find ways to integrate brands organically into content.
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