McLaren Announces First U.S. Dealers

Derek Kreindler
by Derek Kreindler

The last time McLarens were sold in North America (not counting the Mercedes McLaren SLR, of course), a company called Ameritech was importing the McLaren F1 on the sly.

For the launch of their new MP4-12C supercar, McLaren is going all out. As the rendering shows, the new showrooms will be ultra-modern, stark affairs designed to appeal to the wealthy, sophisticated clientele who are apt to buy a McLaren over a nameplate that will impress the opposite sex.

The first six locations announced are Auto Gallery in Beverly Hills, CA, Park Place in Dallas, TX, Miller Motorcars in Greenwich, CT, Price Family Dealerships in San Francisco, CA, Lake Forest Sportscars of Chicago, IL and Dew Luxury Motor Cars in Tampa Bay, FL. McLaren is expected to announce their representatives in Philadelphia, Orange County, Toronto and Miami shortly. Despite the expected price tag of between $225,000 and $250,000, the cars should have no trouble finding owners in these markets which are chock full of finance types, professional athletes and inherited money.

Derek Kreindler
Derek Kreindler

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