Audi TT-RS To Hit The United States
Audi’s craziest TT, the TT-RS will officially make it to the United States after an online campaign by Audi convinced the automaker to bring the 360-horsepower sports coupe to America.
Audi executives were initially skeptical of the sales potential of the TT-RS, but planned a limited run of just 250 cars for the Canadian market, where a strong economy and higher vehicle prices would allow Audi to turn a profit on the car. A subsequent petition by Audi showed 11,500 handraisers, as well as a series of positive reviews from American media led the company to go ahead with sales in both markets.
So far, we only know that the only TT-RS available will be the coupe variant, with specifications and pricing still under consideration. We look forward to the arrival of the TT-RS, and the chance to sample a 5-cylinder turbocharged Audi yet again. On the other hand, they will be pricey, and the number of potential buyers is likely a fraction of the 11,500 petition signers.
Confirmed: Audi TT RS coming to America
– High-performance sports coupe scheduled to arrive in U.S. dealerships by the third quarter of 2011
– ‘Bring it to the U.S.’ Facebook petition gathered 11,500+ signatures in just one month, including many likely buyers
– The Audi TT RS will achieve 360 hp, 0-62 mph time of 4.6 seconds
HERNDON, Va., Sep 14, 2010 – The hopes of American sports car enthusiasts will be realized. Audi announced today that it is bringing the 360-horsepower Audi TT RS coupe to the U.S. market by the third quarter of 2011.
The introduction of the Audi TT RS to the U.S. market has been under consideration for several months. To gauge consumer passion for the high-performance car, Audi launched an innovative survey on its Facebook tab. After more than 11,500 fans expressed their enthusiasm for the Audi TT RS in just one month, and the American automotive media praised its dynamics, Audi executives concluded the car’s time had come.
“With performance and agility rooted in Audi motorsports success, the TT RS is truly an emotional sports car,” explained Johan de Nysschen, President, Audi of America. “That emotion became abundantly clear as we explored interest across the country.”
Audi has not yet determined pricing for the Audi TT RS and will continue to define features and options available to U.S. consumers. Only the coupe version of the TT RS will be available in the U.S.
The Audi TT RS headed for America will share key performance attributes of the models sold in Europe and elsewhere. The car will come with the same, award-winning 2.5-liter TFSI, five-cylinder engine that generates 360 horsepower. The turbocharged engine also produces an impressive 332 lb-ft of torque. It was developed exclusively for the Audi TT RS and won International Engine of the Year honors this summer in judging for its category by 71 automotive journalists. The 2.5T engine will be paired with a six-speed manual transmission and quattro® all-wheel drive to achieve a 0-60 mph time of 4.6 seconds. The lightweight body featuring Audi Space Frame ASF® aluminum construction produces a low drag coefficient of 0.32.
For more information and high-resolution images of the Audi TT RS please visit www.audiusanews.com.
Audi of America, Inc. and its 272 U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. During 2009 Audi outsold all other luxury brands in Europe, while in the U.S. market Audi posted the largest market share gain of any luxury automotive brand. Between 2010 and 2012 the Audi Group is planning to invest around €5.5 billion, mainly in new products, in order to sustain the Company’s technological lead. Visit www.audiusa.com or www.audiusanews.com for more information regarding Audi vehicle and business issues.
More by Derek Kreindler