Cadillac Confirms New BMW 3 Series Rival Will Be Built at Lansing Grand River Plant

Huw Evans
by Huw Evans

In stark contrast to most trends in the manufacturing sector in Michigan, General Motors has announced that it will be investing $190 million at its Lansing Grand River assembly plant in the state. By doing so, the General will be creating 600 new jobs and a second shift for Cadillac‘s new BMW 3 Series rival, rumors to be called the ATS. Currently the plant currently builds the CTS and STS models.

Reports have indicated the ATS will come standard with a turbocharged 4-cylinder engine, along the lines of the 255-hp unit found in the Buick Regal GS.

Joe Ashton, UAW vice president of the GM department declared, “this announcement is further proof of what UAW President Bob King said earlier this summer. The UAW recognizes the paramount importance of innovation, flexibility and partnership with management to respond to global economic pressures. We are proud to play our part in the turnaround at GM. Our mission is to make the highest quality products for the best value.”

The actual timing of when the new jobs will start, along with production of this new model of ‘baby’ Cadillac has yet to be determined, but one thing’s for certain – an announcement like this could not have come at a better time for the beleaguered Great Lake State and Governor Jennifer Granholm; who’s been looking at ways to cut the deficit and stimulate growth – Michigan was on the states hit hardest by the economic downturn in 2008.

[Source: General Motors]

Huw Evans
Huw Evans

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