Mercedes-Benz To Launch Entry-Level Lineup, Including, SUV, Coupe, Shooting Brake
Mercedes-Benz will launch a new front-drive model for the United States market, aimed at capturing sales from a younger demographic, as the company seeks to stay competitive with rivals BMW and Audi.
A coupe and SUV have been confirmed for an expected 2013 launch, while a third variant is under considering. Mercedes is evaluating both a convertible and a shooting brake – a body style similar to the recently unveiled Ferrari FF – as possible candidates. The coupe model has been described as a close styling relative to the Mercedes-Benz CLS, while the SUV will do battle with the BMW X1 and upcoming Audi Q3.
The A-Class and B-Class compact hatchbacks (seen above) will also be built on the same architecture, but so far there are no plans to sell either in the United States, though Canada will almost certainly continue to get the B-Class, which is currently sold in that market.
[Source: Automotive News]
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