Porsche Looking To Double Sales Via Factories In North America, China

Derek Kreindler
by Derek Kreindler

With Porsche sales having recovered on par with pre-recession levels in the United States, Porsche’s CEO Matthias Mueller said that the brand is looking at adding production facilities in the United States or China so that the brand can meet its target of 200,000 sales by 2018.

“We will consider this year whether to start production in Asia or North America,” Mueller said to German magazine Focus. Porsche’s German plants are judged to be to small to handle this sort of capacity. With the Boxster previous built at a factory in Finland, Mueller said that building Porsches in China or America would not betray the brand’s heritage.

Porsche is eyeing production of its ucoming Cajun SUV in China. The company will also open up a test track for customers near Shanghai’s Formula 1 track, and expand its Chinese dealer network from 35 stores to a total of 100 sometime in the future.

[Source: Autoweek]

Derek Kreindler
Derek Kreindler

More by Derek Kreindler

Join the conversation
 1 comment
  • Crazylover Crazylover on Jan 14, 2014

    You may not have Halo or Wings but for the warmth & love you show me and all the things you do freely...You are my Archangel.Cheers to Life!!!