Toyota Prius C Concept Previews Stylish Higher Mileage, Lower Cost Model
Announcing the launch of the Prius family of vehicles at the Detroit Auto Show, Toyota unveiled the new Prius v hybrid, as well as a new smaller Prius concept. Called the Prius c Concept, the vehicle is an obvious evolution of the FT-CH concept that debuted at the Detroit show just a year ago.
Designed as a stylish take on the Prius, Toyota is aiming this model at young urban singles who are interested in driving green, but who also want a vehicle that looks good.
No details about a drivetrain were provided, but Bob Carter, Toyota Division VP and General Manager did comment at the car’s reveal that it will get better fuel economy than the Prius – so look for something above 50-mpg. As more of an entry level model, it’s also slated to get a more attractive price.
We won’t have to wait too long for the production model either with Carter confirming that it will be in production in 2012.
GALLERY: Toyota Prius c Concept
GALLERY: Toyota Prius C Concept Debut
With AutoGuide from its launch, Colum previously acted as Editor-in-Chief of Modified Luxury & Exotics magazine where he became a certifiable car snob driving supercars like the Koenigsegg CCX and racing down the autobahn in anything over 500 hp. Find Colum on <a href="http://www.google.com">Twitter.</a>
More by Colum Wood