Tata Pixel Concept is the Europeanized Nano

Blake Z. Rong
by Blake Z. Rong

Tata has been trying to dip its toe into the wild, wacky world of the European automobile market ever since they released their $2,500 Nano supermini. They made an attempt at appeasing discerning European customers with the Nano Europa, an “upscale” Nano with alloy wheels, power steering, and an extra cylinder (bringing the total to three).

But the Pixel, shown at Geneva, is Tata’s most dedicated effort yet. A slick, white little egg, the Pixel is only 10 feet long but can still seat four, who enter through upward-opening scissor doors. The small size enables the Pixel to turn within its own space – it rotates the rear wheels in separate directions, thanks to what Tata calls a “Zero Turn toroidal traction-drive Infinitely Variable Transmission,” whatever that means. Result: its manuverability in parking is perfectly matched for the city streets of Europe.

Inside, the Pixel features smartphone connectivity through “My Tata Connect,” which allows the driver to control the car’s functions from his phone. And the driver will be in control of a 1.2-liter three-cylinder turbodiesel engine that is expected to return more than 60 miles per gallon.

If Tata is serious about selling the Nano in Europe, and eventually America, then the Pixel indicates the direction they’re planning to take their next small car.

[Sources: Autoblog, Tata]

Blake Z. Rong
Blake Z. Rong

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