Hyundai‘s Veloster sports coupe will have its North American introduction delayed by two months due to a labor dispute involving a union at its South Korean factory.
A labor dispute involving changes to the shift structure at the Veloster’s plant in Ulsan caused a production slowdown, which saw the plant operate at 33 percent capacity. Labor disputes and strikes are extremely common in the South Korean auto industry, with one occuring every summer for a 20 year period from 1988-2008.
While North American launch plans are still on track for the second half of this year, Hyundai has been forced to go ahead with a limited roll-out in South Korea, with a target of 18,000 cars sold. The Veloster is a key product in both markets, with the car being both a push into the “premium” market at home, and a way to bring in young customers in the United States.
[Source: Automotive News]
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