Hyundai Veloster Storms The Show Floor: 2011 SEMA Show

Derek Kreindler
by Derek Kreindler

The Hyundai Veloster is arguably this year’s hot sport compact, and Hyundai came out in full force with a collection of Velosters covering both the “show” and “go” ends of the spectrum.

First up is the hotly anticipated ARK Performance Veloster, featuring the first application of a turbocharger on the Veloster. With Hyundai’s subsequent announcement of a Veloster Turbo for 2012, the ARK gives us a pretty good preview of what to expect – a twin scroll turbocharger putting out 210 horsepower. The wild green paint scheme and tuner-esque wheels likely won’t make the cut.

The PM Lifestyle Veloster was developed by Universal Technical Institute, a training school for auto mechanics. Konig wheels, carbon fiber hood, a custom interior and the usual bolt-ons add visual flair and boost power to 163-horsepower. The Hyundai Re:Mix Veloster Music Veloster is obviously focused on audio, with a full DJ deck setup installed in the trunk while the Re:Mix Gaming Veloster is focused on video games, with an XBOX in place of the DJ booth.

Finally, the RMR Global Rallycross Veloster was built by Rhys Millen Racing to take on the competition in 2WD Rallycross. The sport exists in a much different form in the rest of the world, as opposed to the X-Games style Rallycross popular on our shores. Lightweight body panels, a 300 horsepower turbocharged engine, rally suspension, safety modifications and rally tires help take the Veloster from sport compact into a real deal race car.

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Gallery: Hyundai Veloster SEMA Concepts

Derek Kreindler
Derek Kreindler

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