Mercedes CLC 'Concept Style Coupe' Debut in Los Angeles, Not New York
Earlier this year we spotted spy photos of the upcoming Mercedes-Benz CLC, and now we have a good reason to believe that it’ll make its worldwide unveiling in Los Angeles.
Last year, the German automaker started the Avant/Garde Diaries, a global online interview magazine that creates a platform for topics ranging from art to fashion to music that shape today’s society. The festival itself brought in international artists and trendsetters to present their perspective on the world of today and tomorrow.
“The aim of Avant/Garde Diaries is to offer a platform for creativity. Curiosity and the joy of breaking through existing barriers are drivers for innovation and progress, and not just at Mercedes-Benz,” said Anders Sundt Jensen, Vice President Brand Communications Mercedes-Benz Cars.
This year, the Avant/Garde Diaries will host “Transmission LA: AV CLUB curated by Mike D” from April 20th to May 6th at the Geffen Contemporary at MOCA in Los Angeles, California. This festival aims to bring together the Los Angeles art and music community and will be the sequel to last year’s festival that took place in Berlin.
It is at this festival that Mercedes-Benz will have “the artistic staging of the Mercedes-Benz Concept Style Coupe,” according to a press release from the German automaker. Our guess would be that it’s the upcoming CLC model – which is essentially a four-door coupe.
The timing is peculiar, however, considering the Transmission LA: AV CLUB event occurs after the New York Auto Show, which kicks off April 4th. If the baby CLS model is indeed having its world unveiling in Los Angeles, what is the German automaker bringing to New York?
GALLERY: 2013 Mercedes-Benz CLC Spy Photos
Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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Look at that massive front overhang. I'm not impressed.