MINI Goodwood on Display at Harrods With Rolls-Royce Style

Jason Siu
by Jason Siu

The extravagant MINI Goodwood sports an exorbitant price tag and is now on display at Harrods in London.

London’s world famous department store will have a MINI Goodwood on display from April 8 to April 22, celebrating the delivery of the first customer cars. Co-developed by the infamous Rolls-Royce design team, the car features luxurious amenities that would normally be seen in a Rolls-Royce.

In addition to the vehicle being displayed prominently at the storefront, the British automaker equipped the inside of the store with displays screens providing plenty of information on the MINI Goodwood to interested buyers. Staff from MINI’s flagship Park Lane showroom are also on hand to answer questions about the and take orders.

“Harrods is delighted to be showcasing such an iconic British brand,” said Guy Cheston, Harrods director of Media Sale. “The store attracts an average of 42,000 visitors every day from over 130 different countries every month.”

The MINI Goodwood is limited to just 1,000 units and is priced around $65,400. Along with its Rolls-Royce inspired interior upgrades, the exterior of the features an exclusive Diamond Black metallic paint (also from Rolls-Royce) and 17-inch wheels. It’s powered by the standard 1.6L twin-scroll turbo engine with 181 hp.


Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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