Although Toyota rolled out its second all-electric vehicle today, the company is making it clear that EV technology is not on the forefront of its battle plans, which will focus more on conventional hybrids and plug-in hybrids.
Rather than trying to push the technology, Toyota is taking a realistic approach.
“The current capabilities of electric vehicles do not meet society’s needs, whether it may be the distance the cars can run, or the costs, or how it takes a long time to charge” Toyota research and development chief Takeshi Uchiyamada said.
The conference was focused around the Toyota EQ, or as it will be known here, the Toyota iQ EV. After the car was presented, Uchiyamada revealed that only about 100 units will be built and offered only to exclusive clients, likely only in the U.S. and Japan.
This is mainly because when development of the car was first put into motion, the attitude towards EVs was much more upbeat, but that hasn’t stayed true.
Even plug-in hybrid technology is not taking off as the automaker had hoped, with just 15,600 Prius PHVs selling in August, compared to 577,000 regular Prii.
During the conference, three new fuel powered engines were also revealed, along with a presentation on new fuel saving technologies and the efforts Toyota is making to further streamline existing technology. One third of the new engines are diesel powered, another area that Toyota is focusing on, which further reinforces the brand’s distrust of EVs.
GALLERY: Scion iQ EV
[Source: The Truth About Cars]