Volkswagen Beetles, Golf R Heading to 2012 SEMA Show

Jason Siu
by Jason Siu

Volkswagen has announced its lineup of customized vehicles heading to the 2012 SEMA Show, with its Beetle model being the star.

Teaming up with several of the industry’s largest suppliers and customizers, Volkswagen will have a fine collection of its current-generation Beetle model in Las Vegas including the VWvortex ultimate Super Beetle show car (pictured above). The 2013 Beetle Turbo has been transformed thanks to APR to have 500 hp in all-wheel drive form.

Joining the VWvortex Beetle are at least five more: European Car magazine’s ‘Beach Battle-Cruiser’, Galpin Auto Sports ‘Chopped Top’, Rotiform’s Beetle, and FMS Automotive will be on hand with a classic 1956 model and a modern 2012.

While the German automaker clearly wants to celebrate the Beetle as it heads into 2013 for its 75th anniversary, H&R will also be present at this year’s show with a custom Golf R that will be showcasing the company’s suspension modifications.

“Volkswagen has an extensive enthusiast following with products like the Beetle, GTI, Golf R and GLI acting as the platform for some of car culture’s most memorable aftermarket and show car creations,” said Tim Mahoney, executive VP at Volkswagen of America. “As we approach the 75th anniversary of the brand’s most iconic product, it makes sense to honor the Beetle’s heritage together with suppliers and customization partners at the auto industry’s premier aftermarket show.”

GALLERY: 2012 SEMA Volkswagens

Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

More by Jason Siu

Join the conversation