How to Appear in Toyota's Next Superbowl Ad
Toyota is offering fans the chance to appear in its Superbowl commercial this year in a spot starring the Big Bang Theory’s Kaley Cuoco.
In case you’re wondering, Toyota won’t be taking the serious route this year. Details on the commercial are still under wraps, but Toyota said Cuoco’s comedic television background made her ideal for the role. In fact, the only detail Toyota offered is that fans can submit photos of themselves via Instagram with the hashtag #wishgranted for the chance that the “selfie” will be broadcast during the first quarter of the game.
“When I saw the concept for the commercial, I knew it was something I wanted to do,” said Cuoco. “I’ve had a great time filming and am excited to see the finished product.”
It isn’t clear exactly how the photo will be used during the commercial, but Toyota’s terms and conditions include a criminal background check.
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Luke is an energetic automotive journalist who spends his time covering industry news and crawling the internet for the latest breaking story. When he isn't in the office, Luke can be found obsessively browsing used car listings, drinking scotch at his favorite bar and dreaming of what to drive next, though the list grows a lot faster than his bank account. He's always on <A title="@lukevandezande on Twitter" href="http://twitter.com/lukevandezande">Twitter</A> looking for a good car conversation. Find Luke on <A title="@lukevandezande on Twitter" href="http://twitter.com/lukevandezande">Twitter</A> and <A title="Luke on Google+" href="http://plus.google.com/112531385961538774338?rel=author">Google+</A>.
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