Volkswagen's Super Bowl Commercial Sends Good Vibes

Stephen Elmer
by Stephen Elmer

As Super Bowl commercials go, Volkswagen has had some entertaining spots over the last two years, and today the German brand released its latest commercial that will air at the upcoming 2013 Super Bowl.

Focusing not on one particular model, the Volkswagen commercial tries to instill happy feelings in everyone who watches it. Volkswagen managed to gather together a group of individuals who made themselves famous on YouTube for being particularly sad or angry, and tries to cheer them up by having reggae great Jimmy Cliff sing to them.

VW dropped its Star Wars theme this year, which it has used for the last two Super Bowls.

SEE ALSO: Volkswagen Releases Full Super Bowl Ad

The caption under the video reads, “In this pre-game release video Volkswagen and reggae legend Jimmy Cliff join together to infuse much-needed positivity and good vibes into a world that’s become awash with freak-outs, meltdowns, and temper tantrums over just about anything.”

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Stephen Elmer
Stephen Elmer

Stephen covers all of the day-to-day events of the industry as the News Editor at AutoGuide, along with being the AG truck expert. His truck knowledge comes from working long days on the woodlot with pickups and driving straight trucks professionally. When not at his desk, Steve can be found playing his bass or riding his snowmobile or Sea-Doo. Find Stephen on <A title="@Selmer07 on Twitter" href="http://www.twitter.com/selmer07">Twitter</A> and <A title="Stephen on Google+" href="http://plus.google.com/117833131531784822251?rel=author">Google+</A>

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  • Abozaid Abozaid on Jan 25, 2013

    Is this a joke? What a waste of money for an ad that does not show a car. Haven't you learned form Infinity flop.??

  • Teckbot Teckbot on Jan 25, 2013

    It's a happy go lucky, make you feel good ad. Like Coca Cola's "I'd like a buy the world a Coke" back in the 80's

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