Cadillac CTS Coupe and Wagon Axed, ATS Coupe Likely
Now that Cadillac has introduced its new 2014 CTS sedan to the world, the fate of the CTS coupe and wagon is up for discussion.
The goal of the new CTS sedan is to compete within the mid-luxury segment, allowing the ATS to target the entry-to-mid level luxury segment such as the BMW 3-Series and Audi A4. According to sources close to the American luxurty automaker, the CTS coupe and wagon will be built alongside the new sedan for “at least a year,” but it is likely that after that, both models will be axed.
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It’s no surprise that the wagon is going, considering its sales has been weak at best. Last year, the wagon accounted for a mere seven percent of all CTS sales, and one in three of those were high-performance V models. As for a sporty Cadillac coupe model, it’ll come in the form of an ATS coupe. A competitive, entry-level luxury sports coupe will allow the American automaker to compete against other popular coupes such as the upcoming BMW 4-Series.
So if you’re on the fence of getting your hands on a CTS coupe or wagon, you might want to act fast. It’s just a matter of time before they become a thing of the past.
GALLERY: 2014 Cadillac CTS
[Source: Car and Driver]
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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Bizarre front end, is the only way to describe this pit bull Caddy.
too bad about the wagon