Audi A3 Sedan Expected to Be Best-Selling Variant
Audi believes the new sedan variant of its A3 model will outsell the hatchback and convertible models and will help narrow the gap with BMW in global premium car sales.
The German automaker expects the sedan to lead the way in American and China, markets where traditional four-doors are more popular than in Audi’s home European market. The 2014 Audi A3 sedan will be available in Europe in the third quarter 2013 with a starting price of about $32,150 (25,000 Euros). It will launch in China at the end of this year before heading to America in early in 2014. Later this year, Audi will open a factory in Foshan, China to produce the sedan for the domestic market.
All-in-all, the German automaker has invested more than $1.2 billion to expand the factory and it will be one of the world’s largest engine manufacturing facilities. The project will more than triple the plant’s annual production to 125,000 vehicles.
In addition to the A3 sedan, Audi also plans to launch an S3 model in the U.S., sporting a turbocharged 2.0-liter 4-cylinder engine and making 296 hp.
GALLERY: Audi S3 Sedan
[Source: Automotive News Europe]
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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