Nissan Juke NISMO Off to a Strong Start With 3,700 Units Sold

Jason Siu
by Jason Siu

Nissan has announced that sales of the Juke NISMO has topped 3,700 units in Europe, Japan, and the U.S.

The Juke NISMO was the first global model for the brand’s sporty lineup of cars, and the 3,700 units of sales is not too shabby between the vehicle’s launch in January to the end of July.

Though the Japanese automaker didn’t announce an actual sales figure, the Z NISMO model now accounts for 15 to 30 percent of Nissan Z sales depending on the market. The Z NISMO was recently introduced in Europe, after seeing success in Japan and the U.S.

SEE ALSO: 2013 Nissan Juke NISMO Review – Video

The brand is pleased with the initial reception to its NISMO sub-brand’s lineup and is looking forward to future models, most noticeably the GT-R NISMO. Development of the GT-R NISMO is on track in Japan and the vehicle is expected to go on sale next year.

“The Nissan GT-R NISMO is the GT-R with which we pursue pure performance,” says Hiroshi Tamura, Nissan GT-R and NISMO Chief Product Specialist. “It is for people who search for true performance with pure motorsports flavor. Its development is on schedule, and I can’t wait to see the model introduced into the markets.”

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Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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  • Turbofroggy Turbofroggy on Sep 01, 2013

    Leaf is outselling this turdlet 10:1

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    • Turbofroggy Turbofroggy on Sep 02, 2013

      It takes a certain level of intelligence and planning to drive a Leaf farther than a single charge will take it in a single day. We have driven ours 270 miles in a single day quite easily using fast charging. It is possible to drive a Leaf 150+ miles in a single day charging only in your garage. If you can't figure out how that is done, then you should stick with gas that costs 10X as much per mile as electric.