Volkswagen US Operations a 'Disaster'

Jason Siu
by Jason Siu

Volkswagen’s top labor representative has called the German automaker’s U.S. operations a “disaster.”

Last month, Volkswagen ousted U.S. divisional chief Jonathan Browning and replaced him with Michael Horn. The company has been losing money in the U.S. for years and believes it needs more models, including a pickup truck, in order to improve.

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VW’s works council chief, Bernd Osterloh, believes there won’t be any improvement to Volkswagen’s U.S. profitability until 2016 and echoes criticism from Horn that VW headquarters had paid little heed to the dynamics of the U.S. market.

Osterloh also commented that he believes both Ferdinand Piech and Martin Winterkorn will serve at least until 2018, which is the year that the German automaker hopes to overtake Toyota and General Motors as the world’s largest automaker by volume.

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[Source: Reuters]

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Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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