Ford C-MAX Commercial Spoofs Cadillac 'Poolside' Ad

Jason Siu
by Jason Siu

Ford has gotten in on the fun, parodying the Cadillac ELR ad that poked fun at Europeans.

Titled “Upside,” the new commercial stars the Ford C-MAX Energi plug-in hybrid and spoofs the Cadillac ELR’s “Poolside” ad. In Ford’s version of the commercial, it has Pasho Murray, founder of green company Detroit Dirt, recreating the Cadillac ad but twisting Neil McDonough’s original dialogue to match Murray’s message of green living.

SEE ALSO: 2013 Ford C-MAX Energi Review

The contrast between the two ads are remarkable, and it’s done in good fun. If you were a fan of the Cadillac ELR ad, this one is a must watch.

Get the Flash Player to see this player.

GALLERY: 2013 Ford C-MAX Energi

Discuss this story at our Ford C-MAX forum

Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

More by Jason Siu

Join the conversation
 1 comment
  • Alex Kozovski Alex Kozovski on Mar 29, 2014

    You can keep your loser liberal BS. I LOVED the Caddy ad. America is going down the tubes with Obama at the helm.