A Virtual Tour of Ford's Rouge F-150 Plant

Craig Cole
by Craig Cole

The Rouge, a sprawling industrial complex, is the heart and soul of Ford manufacturing. Today it’s home to the brand-new F-150 pickup, arguably the company’s most important product but the heritage of this facility stretches back decades.

Over the years Model T components, flathead V8 engines and even the Mustang have been built there. It was an all-American monument to vertically integrated manufacturing. Raw materials like coal, iron ore and wood arrived at one end and finished automobiles rolled out the other.

During its zenith during the 1930s more than 100,000 people worked there. To support all those employees there was an on-site hospital, a private police force and even a multi-station fire department. It truly was a city of its own.

Celebrating this rich history the Rouge is actually open to the public. You can tour the facility and watch trucks being assembled as they roll down the line. Join us for a virtual trip through this legendary facility.

For more information about taking a tour of this manufacturing plant including hours of operation and admission costs visit TheHenryFord.org.

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Craig Cole
Craig Cole

Born and raised in metro Detroit, Craig was steeped in mechanics from childhood. He feels as much at home with a wrench or welding gun in his hand as he does behind the wheel or in front of a camera. Putting his Bachelor's Degree in Journalism to good use, he's always pumping out videos, reviews, and features for AutoGuide.com. When the workday is over, he can be found out driving his fully restored 1936 Ford V8 sedan. Craig has covered the automotive industry full time for more than 10 years and is a member of the Automotive Press Association (APA) and Midwest Automotive Media Association (MAMA).

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