Watch the Scion IA and Scion IM World Premiere Live Streaming Online
Live from New York… it’s Tuesday night!
The Scion lineup is finally being rejuvenated and you can watch it happen live.
The youth-focused Toyota division is about to significantly increase its product portfolio with two cars people should actually buy.
A brand focused on niche market vehicles in the past, watch as Scion unwraps the iM five-door hatchback and iA sedan before your eyes.
The live stream of the Scion iA and Scion iM reveal starts March 31st at 9:10 p.m. EST.
With AutoGuide from its launch, Colum previously acted as Editor-in-Chief of Modified Luxury & Exotics magazine where he became a certifiable car snob driving supercars like the Koenigsegg CCX and racing down the autobahn in anything over 500 hp. He has won numerous automotive journalism awards including the Best Video Journalism Award in 2014 and 2015 from the Automotive Journalists Association of Canada (AJAC). Colum founded Geared Content Studios, VerticalScope's in-house branded content division and works to find ways to integrate brands organically into content.
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Looking forward to it!
Not impressed. And I am a big Toyota guy. Not impressed with the designs at all. What we basically have is a Toyota Matrix/Pontiac Vibe with the IM. And from what I've read the IA is pretty much all Mazda manufactured. Not interested.