Lamborghini Will Reveal an All New Car on August 14

Jason Siu
by Jason Siu

Lamborghini will debut a new model at this year’s Monterey Car Week.

On August 19, 2015 at 9:45 AM PT, Lamborghini President and CEO Stephan Winkelmann will host a global unveil of a new Lamborghini vehicle at the Quail, one of the marquee events of the week-long festivities surrounding the Pebble Beach Concours.

While no details have been provided on the model, it will likely be the Aventador SV roadster based. Rumors of a convertible Huracan variant have also surfaced lately but that car reportedly won’t debut until the 2016 Geneva Motor Show. And while a production version of the Urus SUV would be a pleasant surprise, there has been little evidence that the Italian automaker has such a product ready to go.

SEE ALSO: Lamborghini Aventador SV Roadster Bares All in Spy Photos

Earlier this week, spy photographers caught the Lamborghini Aventador SV roadster testing outside the company’s headquarters with no camouflage at all. The model was expected to debut at the Frankfurt Motor Show in September, but based on the vehicle spied it hints that it’ll bow earlier at the Monterey Car Week.

In addition to the global premiere, Lamborghini will have its Huracan and Aventador models on display with a spirited test drive experience available for those that qualify and reserve through their local Lamborghini dealership.

Discuss this story at our Lamborghini Forum

Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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