Volkswagen Beetle Dune Draws Inspiration from Baja Bugs


The Volkswagen Beetle Dune is heading to dealerships early next year.

Originally debuting as a concept at the 2014 Detroit Auto Show, Volkswagen has decided to produce the Volkswagen Beetle Dune and it will make its official debut at the 2015 L.A. Auto Show this week. Offered in both coupe and convertible forms, the 2016 Volkswagen Beetle Dune is inspired by classic Baja Bugs and will join the Beetle lineup as a new trim. Sporting a more aggressive appearance than the rest of the Beetle range, the Dune features new front and rear bumpers along with pronounced black wheelarch extensions that flow into the new fascias. It’s also ready to take on the desert with a raised ride height of 0.4 inches and a track that is 0.6 inches wider.

Offering contrast on the side of the vehicle are polished aluminum sills and black trim strips that are reminiscent of the original Beetle running boards. Located on all four corners are distinctive 18-inch Canyon aluminum-alloy wheels wrapped with 235/45/18 all-season tires. Dune graphics are displayed on both doors while the side mirrors also have contrasting black lower portions and Reflex Silver uppers. In the rear, the Beetle Dune has been outfitted with a large rear spoiler, standard LED tail lights and a new bumper that integrates matte black and aluminum elements.

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The 2016 Volkswagen Beetle Dune will be available in three exterior colors: Sandstorm Yellow, Pure White and Deep Black Pearl. At launch, the model will be powered by a 1.8-liter turbocharged TSI engine with 170 horsepower and 184 pound-feet of torque paired to a six-speed automatic transmission. The coupe model will be offered first in the first quarter of 2016 while the convertible variant will arrive dealerships in the third quarter of the year.

“The new Dune successfully captures the iconic spirit of Baja Beetles, with a more rugged feel and amenities never before offered on the third-generation Beetle,” said Joerg Sommer, Vice President, Product Marketing and Strategy, Volkswagen of America, Inc. “With its sporty and aggressive design and a number of the new technology features, we are confident that the new Dune will appeal to both new and returning Beetle customers.”

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