Jaguar to Race in Formula E

Jaguar is getting back on the race track by joining the world’s foremost all-electric racing league. 

The British brand will begin running in late 2016 at the start of Formula E’s third season. “Electric vehicles will absolutely play a role in Jaguar Land Rover’s future product portfolio and Formula E will give us a unique opportunity to further our development of electrification technologies,” said Nick Rogers, Group Engineering Director for Jaguar Land Rover.

An all-electric version of the Jaguar F-Pace crossover is expected to be the first EV from the brand, though with tightening fuel economy regulations it isn’t likely to be the last.

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Formula E began in 2014 and is currently running its second season. Renault and PSA/Peugeot-Citroen are the only two automakers to directly take part in Formula E, while Audi’s longtime partner ABT also fields a car.

The jump into Formula E marks Jaguar’s first time being involved in organized racing since 2004 when then owner Ford pulled Jaguar out of F1. Jaguar is partnering with Williams Advanced Engineering to field its Formula E entry.

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