Lamborghini CEO Winkelmann Reportedly Leaving for Audi

Jason Siu
by Jason Siu

Lamborghini CEO Stephan Winkelmann will reportedly leave the Italian automaker to join Audi’s Quattro division.

Winkelmann has been at the helm of Lamborghini for the past decade through Volkswagen ownership and previously had experience with Fiat in Austria, Switzerland and Germany. Reports in Italy suggest that Winkelmann will be replaced by Stefano Domenicali, who led Ferrari’s Formula One team between 2007 and 2014. Domenicali is currently employed by the Volkswagen Group, having joined Audi in October 2014.

SEE ALSO: Lamborghini Rules Out RWD Aventador and Urus Models

If Winkelmann does depart Lamborghini to join Audi’s Quattro division, it would mark a return to relatively mainstream products for the current CEO. Audi’s Quattro GmbH division does produce some high-end niche products for today’s market, geared towards enthusiasts looking for more performance.

[Source: Autocar]

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Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

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