Jaguar and Land Rover Offering Winter Driving Program With New and Vintage Cars

Jason Siu
by Jason Siu

You can now get behind the wheel of a classic Jaguar or Land Rover vehicle on the ice in the Arctic Circle.

Held at the British automaker’s winter testing facility in Arjeplog in northern Sweden, the Classic Ice Driving program allows drivers to experience the thrill of driving classic Jaguar models like the XJ, MKII, MKVII and XK150 or icons from Land Rover such as the Series I, Series II, Series III and Range Rover Classic.

In addition to experiencing classic models on the ice, customers also have the opportunity to try out some of the brand’s modern products like the F-Pace, F-Type and Range Rover Sport.

SEE ALSO: 5 Important Things we Learned from Jaguar Land Rover

The Jaguar Land Rover Classic Ice Academy runs the course of three days with experiences starting early 2017. Prices start from €3,000 ($3,380 U.S./$4,370 Canadian) and includes two nights accommodation at the Hotel Silverhatten, VIP transfers on arrival from Arvidsjaur Airport and the professional ice driving tuition. Flights are not included in the package price.

In related news, Jaguar Classic also announced that a new tire package for the classic XJ220 sports car has been developed in collaboration with Pirelli. The new tire features a bespoke P Zero design that is perfectly suited to the unique characteristics of the XJ220.

Discuss this story on our Jaguar Forum

Jason Siu
Jason Siu

Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.

More by Jason Siu

Comments
Join the conversation
Next