Hyundai’s Third 2016 SEMA Project is a Race-Ready Veloster Concept

The third of Hyundai’s 2016 SEMA projects has been announced: a race-ready Veloster by Gurnade, Inc.

The Gurnade Veloster Concept looks to take the already aggressive stance of the compact hatch and make it even more fierce with integrated flares, front splitter, racing canards, three-piece lightweight forged wheels and a custom rear spoiler. Performance modifications to the Veloster include an upgraded ECU tune, intercooler, downpipe and cold-air intake from 845 Motorsports, a Synapse blow-off valve and an ARK Performance cat-back exhaust.

Suspension upgrades will comprise of a set of coilovers from NEO Motorsports, while Pierce Motorsports will contribute a strut bar, rear torsion bar and tie brace. Braking performance will be enhanced with a six-piston big brake kit also from NEO Motorsports, and concealing those calipers will be 19-inch Rotiform OZT wheels paired with Toyo tires.

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The exterior will be finished off in a PPG Refinish Magic Magenta paint, while the folks at Lightner Motorsports are handling the custom fender flares and grille. On the inside, Gurnade will outfit the Veloster with plenty of upgrades, including Cobra Nogaro racing seats, Takata racing harnesses, a Pierce Motorsports roll cage and Glowshift gauges with LEDGlow lighting.

“Gurnade has always been drawn to the uniquely aggressive lines of the production Veloster,” said Joshua Cloud, owner of Gurnade, Inc. “So when Hyundai approached us with the opportunity to develop one of their vehicles for SEMA, we didn’t hesitate to create the Gurnade Veloster Concept. It leverages all the strengths of the Veloster and takes it where we always envisioned it could go.”

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