Top 10 Most Popular Cars for Millennials
The generation of Millennials are constantly being talked about, but what are they driving?
A recent study conducted by Insurify analyzed 672,000 automobile insurance shopper applications that included a member in the Millennial generation. To determine the most popular cars for Millennials, the ages of each individual named on a policy and the vehicle they drove was recorded.
According to the U.S. Census Bureau, Millennials are individuals born between 1982 and 2000. That means in 2018, Millennials can range in age from 18 to 36.
It’s worth noting that some Millennials are likely driving a parent’s car or a car handed down to them, which explains the abundance of sedans and the lack of crossovers.
10. Hyundai Elantra
The study found 1.57 percent of Millennials are behind the wheel of a Hyundai Elantra. As an affordable and competitive offering in the compact segment, the Elantra isn’t just popular with Millennials. It’s also an IIHS 2018 Top Safety Pick+, so parents will feel safer with their kid behind the wheel.
READ MORE: 2018 Hyundai Elantra Pros and Cons
9. Ford F-Series Pickup
Considering it has been America’s most popular vehicle for 36 straight years, it’s not a huge surprise that the Ford F-150 is also popular with Millennials. A total of 1.65 percent of Millennials are driving the F-150, which is also one of the most expensive vehicles on the list.
8. Ford Focus
The Ford Focus as we know it will soon be discontinued in the U.S., replaced by the car-sized crossover called the Focus Active. But for now, the model remains popular with Millennials with 1.91 percent driving them. It’s an economical and affordable option with decent fuel economy and cargo space.
7. Chevrolet Malibu
Approximately 1.94 percent of Millennials are behind the wheel of a Chevrolet Malibu. A bit more expensive than the Ford Focus, the Malibu is a compelling offer for shoppers looking for a domestic vehicle in that segment.
6. Chevrolet Impala
The larger Chevrolet Impala is popular among Millennials at 2.04 percent. It’s higher priced than other vehicles on the list and has lower fuel economy, but it’s likely a choice among older Millennials.
5. Toyota Corolla
The ever-popular Toyota Corolla is the choice for 2.8 percent of Millennials. The Corolla often finds itself in the top 10 of best-selling vehicles each year, offering an attractive package of features at an affordable price. There’s also a hatchback model coming to the U.S. for 2019, which will likely be a hit.
4. Toyota Camry
The best-selling sedan in the U.S. for years, 3.23 percent of Millennials are driving a Toyota Camry. Reliable, safe, and fuel-efficient, the Camry will continue being a popular option for sedan shoppers, no matter their age.
3. Nissan Altima
A slightly sportier option compared to the Camry is Nissan‘s Altima, with 3.32 percent of Millennials driving it. It’s a practical sedan that is arguably a bit more exciting than other competitors. It offers decent fuel economy and recently got updated with new technology and an all-wheel-drive option.
2. Honda Civic
Possibly the least surprising car on the list is the Honda Civic, at 3.85 percent. Honda’s popular Civic has been a hit for decades, regardless of a buyer’s age. Helping make it so popular is its affordable starting price and that it’s available in a variety of body styles: coupe, sedan, and hatchback.
1. Honda Accord
But the most popular car for Millennials is the Honda Accord, at 3.87 percent. It may not outpace the Toyota Camry in terms of overall sales, but some could argue the Accord is a more attractive among younger buyers.
Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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