Genesis Dealers Want Performance Coupe; Genesis X Convertible May Head To Production

Kevin Williams
by Kevin Williams

The jaw-dropping EV convertible may just end up in showrooms.

Genesis shocked everyone this past November, with the reveal of the Genesis X convertible concept. Long, low, and wide, the larger-than-life electric coupe stunned the world with its exaggerated proportions and sleek luxury aura. But, it seemed like the car was merely a design exercise, with little bearing on any model, aside from maybe a few styling cues. Not so, according to a conversation with a Genesis rep, and Automotive News.

Peter Lanzavecchia, the chairman of the Genesis National Dealer Advisory Council, said that Genesis Dealers are hoping for two things: a performance convertible, and a bigger than GV80 three-row luxury SUV. The convertible, part Lanzavecchia said would go a long way to really solidifying the brand’s true luxury aspirations.

In similar news, Genesis Chief Creative Officer Luc Donckerwolke, reportedly told dealers that the Genesis X Convertible was definitely going into production. Pricing could start in the $200,000 to $300,000 range, and they imagine that it could attract buyers who previously may have driven Bentley Continental GTs.

Genesis hasn’t confirmed if the X Convertible will make it to market, but its presence certainly would fulfill Peter Lanzavecchia’s goal of putting an “exclamation point” on the Genesis brand, proving to others that it is a bonafide luxury brand.

Still, at a theoretical $200,000, the X convertible would be more than double the price of the Genesis G80 electrified. That’s a lot of coin to ask buyers – can Genesis pull it off? We’ll have to wait and see.

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Kevin Williams
Kevin Williams

Kevin has been obsessed with cars ever since he could talk. He even learned to read partially by learning and reading the makes and models on the back of cars, only fueling his obsession. Today, he is an automotive journalist and member of the Automotive Press Association. He is well-versed in electrification, hybrid cars, and vehicle maintenance.

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