#2011BuickRegalGs

Nearly a month after GM first showcased the concept, Buick has brought to market the Regal GS in an attempt to attract younger and more performance-oriented buyers to the geezer brand.

Buick introduced a high-tech, higher-spec version of the new Regal at the Detroit Auto Show.

Just ahead of the Detroit Auto Show, Buick has decided to give us the goods on a pre-production (or concept) high-performance version of the new Regal. Called the Regal GS Show Car, it’s goal is to see if there really is a market for such a model in the U.S.

Along with a long list of Chevy products set to debut at the Detroit Auto Show, GM will deliver unconventional new vehicles for both Buick and GMC. First up is a high-performance Buick Regal, thought to be called the GS. Based on the European Opel Insignia OPC, the Regal GS will use a 2.8-liter turbocharged V6 to make 325-hp and put that power to the ground using an all-wheel drive setup.

Just a week after GM announced the return of the Buick Regal nameplate, reports suggest the General may be preparing to launch a high-powered GS trim level. All versions of the car would be based on the European Opel Insignia platform (shown above) but the GS trim model would get the LaCrosse’s 280-hp 3.6-liter V6, as well as Brembo brakes and 19-inch wheels. It will be offered in both front-drive and all-wheel drive and there is a strong possibility it will be offered with a six-speed manual transmission.