#500ByGucci

The original Fiat 500 by Gucci was an overwhelming success, quickly garnering over 3,000 pre-orders, pushing the two Italian companies to release a cabriolet version of their customized 500. The 500C by Gucci shares much of the same modifications its hardtop counterpart has, being offered at a little over $28,350. It’ll inherit the same color choices – white with matte chrome trim or black with glossy chrome accents – as the original coupe, and will also sport the same body color-matched 16-inch wheels.

The Fiat 500 By by Gucci will make its official North American debut during New York Fashion Week that takes place between September 8th to September 15th. The collaboration between the two Italian brands for this limited edition 500 also coincides with Gucci’s 90th anniversary.