Geneva 2010: Audi A1 Brings Sexy Back but Justin Timberlake Seemed Less Than N'Sync

Audi really went all out to promote its new A1 at the Geneva Auto Show. Newly-signed brand ambassador Justin Timberlake gave Audi’s press conference star power, drawing one of the largest crowds on media day.

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Report: Audi Gets Its Sexy Back, Names Justin Timberlake Brand Ambassador

Who better to get across Audi’s “new luxury” message and help promote the youth-targeted A1 premium subcompact than Justin Timberlake. Audi has just announced that the pop star and aspiring actor has been named the luxury German automaker’s official brand ambassador.

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