#Commercial

Chevrolet will debut their first television commercial for their Volt electric car during Game 1 of the World Series on Wednesday. The ad will tout the Volt’s ability to go farther than other electric vehicles by using its gasoline-engine range extender.

The range issue is a major concern for many potential EV customers, and Chevrolet is hoping to position the Volt as one that can be more than just urban transportation. Shots of freeways, suburban neighborhoods and rural two-lane roads feature prominently throughout the ad, ostensibly to highlight the Volt’s ability to drive extended distances.

Don’t want to wait for the World Series to start? Check out the commercial after the jump:

[Source: Chevrolet Volt]

Nissan has a tradition of entertaining television ads that put a smile on your face, and their new Juke has a couple of comercials that continue that tradition.

The first is a Walter Mitty-esque spot where an ordinary office worker turns into a dashing mercenary of menial tasks thanks to his Juke, and the confidence it brings him. The second spot is a kind of futuristic fable where the new Juke challenges the authority of a monolith/robot known as “The Dread”. This one’s a little out there, but we have to admire Nissan’s creative team for not patronizing their target buyers, who according to demographic data, are more interest in playing Xbox than anything else.

Hit the jump to see the official press release

[Source: Nissan]

The Consumerist recently released its picks for the Worst Ads of 2010 and Honda‘s latest installment of its “Mr. Opportunity” series finished third. For this, the first ever Worst Ads in America segment, The Consumerist picked what it determined to be the worst five and then they let people vote for the winners (losers). We’re surprised the ad finished as well as it did.

We know it’s nothing more than an innocent little commercial meant to inform you of the 2010 Clearance Sale, so you can’t expect Honda to pull out all stops for what amounts to “old stock we need to move.” Still, a little effort goes a long way, fellas…

This ad looks like something the intern (Doug) whipped up on his netbook one afternoon when he got bored with shredding old Prelude brochures. The Honda brass (Tim, Jerry) peaked over the cubicle booth, saw the blurry, choppy flash animation combined with nightlife action straight out of daytime television and figured, what-the-hell… if it worked for Brad Pitt and Kim Basinger in Cool World (there’s a reason you don’t remember this movie), let’s run with it.

And so they did.

Why is it that these types of ads are run nonstop throughout the television landscape, while the ads we actually want to see are aired once during the Superbowl when we’re b-lining it to the bathroom with six liters of Sierra Mist in our bladders? This curious decision is the reason why we end up spending much more time with the beyond bland, fun-killing spokesman-slash-Hanna Barbera reject Mr. Opportunity than we do with something at least worthy of our attention, like Honda’s rather clever ad for the CR-Z:

[Source:  The Consumerist]

Check out both commercials after the jump:

Nissan is debuting four new commercials designed to show off their new tag line “Innovation For All”.

Showing off a raft of future ideas, like controlling your car’s climate system with an iPhone, and some more recent (like boasting about brake over-ride systems being installed since 2004), Nissan is pushing the new campaign hard, and teasing enthusiasts with an early glimpse at the 2011 Quest minivan.

There are four ads in total, all available after the jump. We’re still partial to the Van Halen-infused 300ZX commercial though.

Minivan ads are usually focused on touting features that appeal to the families that buy them. Airbags to keep you safe, entertainment to keep the kids happy, powerful engines to cut down on “Are we there yet?” In a rare moment of humor in the segment, Dodge has commissioned a couple ads that are totally out of left field.