2012 Mitsubishi I Ranks Best In Fuel Economy

Behold, the new bar for fuel economy: 126 highway miles per gallon equivalent (MPGe). Which car is championing these figures? The Mitsubishi i electric vehicle.

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2013 Mercedes-Benz S-Class: More Technology, More Efficiency

According to Mercedes-Benz, the next generation S-Class, when it goes on sale late next year, will strengthen its position as one of the world’s best luxury sedans, retaining not only the luxury and quality buyers expect, but also adding new features and technology to make it even more capable and efficient.

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Yokohama Tire Takes On Fuel Efficiency With Latest Tire Tips Video

Yokohama Tire Corporation’s latest “Tire Tips” video is out and will educate driver about how your tires play a role in fuel efficiency.

This is the fifth instalment in the series that focuses on how you can keep your vehicle and tires optimized for maximum fuel efficiency. Drivers will be surprised that something as easy as maintaining proper tire pressure can increase gas mileage by about four percent.

“When it comes to saving money on gas, not many consumers know how large a role tires can play,” said Fred Koplin, Yokohama director of marketing communications. “In this video we explain how alignment, tire pressure and rolling resistance can affect a vehicle’s fuel efficiency. We also provide tips on how to make sure consumers get the most out of their tires and vehicles.”

The star of this video is Yokohama’s dB Super E-spec tires. Using orange oil technology, the dB Super E-spec tires boast gas-saving low rolling resistance and feature the ultra-thin AIRTEX Advanced Liner, which helps keep tires properly inflated.

Watch Yokohama’s Tire Tips video after the jump.

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GM To Work With BMW On Improving Fuel Efficiency

It’s no secret that the upcoming Corporate Average Fuel Economy targets, whereby all automakers who sell vehicles in the US, must achieve 35.5 miles per gallon as a fleet average between now and 2016 and  54.5 mpg for cars and light trucks by 2025, represent a formidable hurdle.

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Ford Insists Focus More Fuel Efficient Than Hyundai Elantra

Ford is ready to take on Hyundai in a duel for fuel efficiency bragging rights. Hyundai has advertised the redesigned 2011 Elantra as a 40 mpg rated subcompact, regardless of options.

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Kelley Blue Book Ranks Audi As Best Luxury Brand For Total Cost Ownership

This week, a news report was released by Kelley Blue Book’s kbb.com, proclaiming  Audi as the number one luxury brand for best total cost of ownership.

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VW Denounces New CAFE Regulations, Claims They're Biased Towards Large Trucks

Most automakers have gotten in line with the White House and accepted (even welcomed) the new CAFE regulations. Not Volkswagen. In fact, they criticize the new CAFE standards as being biased towards trucks—which of course, they don’t build.

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Four-Cylinder Engines Selling Better Than Sixes In America

American consumers are buying more four-cylinder vehicles than ever before. According to research by IHS Automotive, 43 percent of all new cars delivered in the U.S in the first half of 2011, were powered by four-cylinders. In 2005, 43 percent of all new cars in the U.S were powered by sixes. The remaining 57 percent of cars sold in the US  this year were six, eight and twelve cylinder engines.

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Start/Stop Technology To Be Implemented In 55% Of New Vehicles By 2016

Stop/Start technology will more than triple in five years as automakers worldwide seek better fuel efficiency. This function allows a car’s engine to shut off when the vehicle is at rest, for example, at a stop light, and the engine restarts when the gas pedal is pressed.

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Americans Choose Fuel Efficient Compacts Over Hybrids

Even with high gas prices, Americans are choosing fuel effiecient compacts with conventional gas engines over pricier gas-electric hybrids. Sales have steadily increased with the Hyundai Elantra, Ford Focus and Chevrolet Cruze while hybrids are showing little activity.

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Ford Fiesta Closing In On Small-Car Top-Seller

The Ford Fiesta has been selling exceptionally well in the Small car segment, beating key competitors like the Toyota Yaris and Nissan Versa. Last May, 7,120 Fiestas were sold, outselling the Versa’s 4,793 units in the same month.

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Obama's Fuel Efficiency Push On Fleet Vehicles Could Increase Gas Use, Not Reduce It

President Barrack Obama’s initiative for government fleet vehicles to be able to run on alternative fuels like E85 ethanol, could result in higher gas consumption, rather than reducing it. That means, this project could end up doing the opposite of what it was set out to achieve.

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TrueCar.Com Announces 10 Most Fuel Efficienct Hybrids And Non-Hybrids

TrueCar.com released their rankings of the Top 10 Most Fuel Efficient vehicles in both the hybrid and non-hybrid category, an important distinction according to TrueCar, because “Hybrids offer great fuel economy but most don’t provide the value consumers are seeking.”

The hybrid list is predictably topped by the Toyota Prius, followed by the Lexus CT200h and Honda Insight. The non-hybrid category is led by the Hyundai Elantra, the Chevrolet Cruze Eco and the Toyota Yaris. The much lauded diesels sold by Volkswagen and Audi took 6th through 8th spots respectively.

Hit the jump to read the official press release

[Source: TrueCar]

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Yokohama Offers Tips on Buying SUV and Truck Tires [video]

If you’re looking to buy tires for your SUV or truck, but don’t know what to look for, you’re in luck. The third installment of Yokohama’s Tire Tips video series has just been released and focuses on SUV and truck tires.

Hosted off-road racing champions Cameron and Heidi Steele, the “how to choose a truck/SUV tire” video is the latest of these short educational videos that help drivers learn more about tires, from proper maintenance to improving fuel efficiency. Other video topics have covered the importance of properly inflated tires and how to read the sidewall of a tire.

“It’s not easy trying to figure out what type of truck tire to get,” said Paul Algarin, Yokohama Tire product analyst. “As Cameron and Heidi explain, there are many factors to consider, including size, tread, performance and comfort. And who better to give truck tire tips than off-road stars like Cameron and Heidi? Their explanations are engaging and easy to understand.”

Other topics to be covered soon include ways to achieve better fuel efficiency, judging tread wear and choosing the correct winter tire. Watch for the next video that will come out this September. Watch the latest video after the jump:

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VW Outpacing Toyota in Technical Innovations

According to a recent study by the Center of Automotive Management at the Bergish Gladbach University of Applied Sciences in Germany, Volkswagen ranks No. 1  when it comes to putting technical innovations into production.

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