#Japan

Honda’s most sophisticated hybrid to date is turning out to be a bigger hit than the company expected.

Marketing comes in all shapes and sizes, but this video is so out there that we had to share it.

At the 2013 Tokyo Motor Show, Mitsubishi unveiled a trio of concepts that gives us a preview of the design direction the automaker plans on heading towards.

At the 2013 Tokyo Motor Show, Nissan showed off what could be its answer to the popular Scion FR-S.

Some way, somehow, Nissan continues to find a way to improve its menacing GT-R sports car, unveiling the 2015 model along with a NISMO variant at this year’s Tokyo Motor Show.

Nissan is continuing its push toward marketing a self-driving car, announcing today that it began testing on public roads in Japan.

Toyota is committed to bringing its hydrogen fuel cell vehicle to the U.S. market by 2015 and when it does there’s a chance that car will be a member of the Prius family.

How do you make an already sporty car even more entertaining? Aside from adding a double-shot of extra horsepower under the hood you can do some other stuff, like cutting the roof off. Toyota has taken a giant can opener to the top of its iconic GT86 sportscar to create the FT86 Open Concept.