NASCAR Drivers Transform the Toyota Camry

Toyota‘s theme at the 2017 SEMA Show is the “Power of New,” highlighting two new vehicles in the automaker’s lineup.

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Toyota Just Did Something No Foreign Automaker Ever Has

In its 10th season of NASCAR competition, Toyota has claimed its first manufacturers’ championship.

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Toyota Dream Build Challenge Cars Don't Disappoint: 2012 SEMA Show

Extensively previewed prior to their 2012 SEMA Show debut, the Toyota Celebrity Dream Build Challenge vehicles did not disappoint on the floor in Las Vegas.

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Wild Toyota SEMA Cars Include Sequoia Drag Racer, Widebody Camry

Back in August, Toyota revealed its Celebrity Dream Build Challenge with NASCAR drivers Clint Bowyer and Kyle Busch, and NHRA racers Antron Brown and Alexis DeJoria building custom Toyota projects for the 2012 SEMA Show.

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Toyota Racing Dream Build Challenge Kicks Off – Videos

Back in late August, Toyota announced its custom vehicle build-off featuring four of its drivers: Kyle Busch, Clint Bowyer, Antron Brown, and Alexis Dejoria. Each driver has now selected their Toyota vehicle and the shop at which it’ll be built, and the customization has begun. 

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Toyota CEO Takes NASCAR Camry for a Spin – Video

There’s much to be said about an automaker’s CEO that is seen more often in a race suit than a business suit.

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2012 Toyota Camry Ads Play-Up NASCAR Connection [Video]

The all-new 2012 Toyota Camry is here and the Japanese automaker is shifting gears with its mid-size sedan. While an excellent vehicle the Camry has always been criticized as the “safe choice.” Now, thanks to some shenanigans provided by NASCAR points leader Kyle Busch, the big “T” is looking to rebrand the Camry, while touting its technology and incredible fuel economy.

To do so Toyota has launched three new ads for the car. Watch then after the jump and read AutoGuide’s 2012 Toyota Camry review here:

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Judge Strips NASCAR Racer Kyle Busch of His License for 128-MPH Joyride in Lexus LFA

Kyle Busch might be firmly behind the wheel of the NASCAR points race, but off the race track he’s riding shotgun. That’s because an Indiana judge has just suspended the racer driver’s license, after he was busted back in May, at 128-mph in a 45 zone.

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Kimi Raikkonen Places 27th In National NASCAR Debut

Kimi Raikkonen struggled to a 27th place on his NASCAR Nationwide Series debut at Charlotte Motor Speedway. Raikkonen, driving the #87 NEMCO Motorsports Toyota prepared by Kyle Busch Motorsports, suffered a pit road penalty and damage to the front of his car, dropping from 15th to 27th place.

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Kyle Busch Busted Driving 128-MPH in a 45 Zone, in a Lexus LFA

NASCAR racer Kyle Busch is used to going stupid fast. Normally it’s behind the wheel of his M&Ms sponsored No. 18 Toyota race car, but in what Busch describes as a “lack of judgement” the pro driver was recently clocked test driving a yellow Lexus LFA at a speed that is plenty fast, and even more stupid.

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Kyle Busch Makes NASCAR History, Sweeping the Podium at Bristol Driving Toyotas

Kyle Busch isn’t without controversy both on and off the track. And while his fellow NASCAR drivers might have an unflattering thing or two to say about him, there’s no denying Busch is a force to be reckoned with on the race track. In an unprecedented set of events at Bristol, Tennessee, Busch drove two Toyota Camrys and a Toyota Tundra (no… not at the same time) to sweep the NASCAR weekend, becoming the first driver ever to do so.

The three events Busch swept were the NASCAR Sprint Cup Series, NASCAR Nationwide Series, and NASCAR Camping World Truck Series. It was definitely a historic achievement for Toyota’s presence in NASCAR, and for Kyle Busch and his team. Now if only he could play nice with the other drivers.

Official press release available after the break.

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