- Alfa Romeo
- Aston Martin
- Land Rover
We now have a better look at the widebody Fiat 500 that was originally teased by Mopar at the end of last month. Sporting a beach cruiser theme, the Fiat 500 is decked out with surf-friendly modifications in a retro-style build that will be shown off at this year’s SEMA Show.
The Jeep Wrangler Unlimited is the latest addition to the Altitude special edition family from Jeep, and the full details on the new Wrangler are out.
The Altitude package adds some paint and plastic to give the Wrangler unique style. A body color hardtop, paint matched center bumper sections, 18-inch alloy wheels painted black with a matte Jeep badge make up the Altitude edition package along with a Mopar black fuel door and a black tone on tone hood graphic. Deep cherry red, black, bright white and bright silver metallic are the four paint colors offered with the special edition package.
The concepts heading to Moab, Utah this year are the Grand Cherokee Trailhawk concept, Wrangler Apache concept, Mighty FC concept, J-12 Conversion concept, Mopar Accessorized Wrangler, and the Wrangler Traildozer concept.
The video includes soundbites from President and CEO of Jeep Brand, Mike Manley and Pietro Gorlier, President and CEO Mopar Brand Service, Parts and Customer Care. Along with the feedback from them, we get a better look at all six concepts inside and out.
Watch the video of the 2012 Moab Easter Jeep Safari Concepts after the break.
Each year, the mad scientists of Jeep and Mopar collaborate to create interesting concepts for the 46th annual Annual Moab Easter Jeep Safari, held in Moab, Utah.
This year the team stepped it up a notch, announcing six new Jeep concepts. Mopar has also announced an off-road division that will create authentic Jeep parts and accessories.
“The Jeep Safari has long been a great way for Jeep to connect with its core audience. We look forward to spending the week demonstrating our latest potential production and customization ideas and gathering instant feedback from the most knowledgable 4×4 enthusiasts in the world,” Jeep president and CEO Mike Manley said.
Mopar president and CEO Pietro Gorlier addded that “Mopar is tapping into a growing trend among extreme Jeep enthusiasts who want even more power and capability on the trail. This year, Mopar is pushing the envelope in this arena by offering our customers new Pro 60 portal axles and a new HEMI conversion kit, which we will showcase in those new vehicles. In addition, to further maximize our presence in the off-road market, we are creating a Mopar Off-Road division to develop Jeep Authentic Parts and Accessories.”