Fiat 500 Will Fail, Says Ford CEO Alan Mulally
Published: March 10th, 2011
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For all the hype surrounding the Fiat 500, Ford‘s CEO, Alan Mulally, has become one of its most prominent detractors, condemning the car to failure before it’s even launched.
Speaking to the Italian language magazine Panorama, Mulally remarked “I do not see large market in the U.S.A. for a smaller car than the Fiesta. Those that tried failed.”
While Mulally declined to comment further, it’s not unreasonable to expect such comments coming from the head of a rival firm. Not to mention, the Smart ForTwo has enjoyed dismal success in America, with sales dropping to a fifth of their highest levels in 2008.
More by Derek Kreindler
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Fiat will do well, the smart is a joke,the mini is ugly, too bad that the 500 wasn't labels as a Chrysler to take advantage of all the Chrysler dealers distribution.
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