Honda to Halt Sales of Insight and CR-Z in Europe

Honda to Halt Sales of Insight and CR-Z in Europe

In 1999 Honda introduced the Insight, the first mass-market hybrid to hit Europe, but now 16 years later, the Japanese automaker will stop offering the Insight and CR-Z Hybrid in Europe due to declining sales.

After selling just 1,242 Insights and only 695 CR-Zs last year, Honda will sell off the remaining stock of its quirky hybrids and rinse its hands of its sales snafu in Europe. The last remaining hybrid is the current generation Honda Fit (known as the Jazz) overseas, but there is no firm decision on if the updated 2015 model will be offered with a hybrid powerplant.

It seems like Honda is seeing success in Europe with its diesel powered vehicles. The brand recently filled in some gaping holes in its European lineup by sticking a 1.6-liter diesel in the Civic and CR-V, helping make its bread-and-butter offerings a bit more appealing to buyers.

However, Honda’s hybrid woes contrast the success that Toyota is seeing with its hybrid sales in Europe, which increased last year.

[Source: AutoNews Europe]

Discuss this story at our CRZ Forum

  • Ugly

    Shame really – Honda have given up the fight with Toyota, bearing in mind it was Honda who first introduced a hybrid before Toyota did with its Prius.

    IMO Honda needs better leadeship

  • Harry’s Z

    Poor marketing has ruined this lovely little car. I love my CR-Z, it is a head turner and fab to drive.

  • Linda Hand-Stann

    As do I, love my CR-Z. Perfect little fun sporty car for an empty nester. Don’t understand why the low sales.

  • pwndecaf

    Count me in, too. Love my Z.

    I understand it is a 4-seater in Europe. Crazy!

  • Haz

    A bit late to the party but the CR-Z rocks! Closing on 50k miles and not a single issue. Averaging 40 mpg!

  • Ian Jarvis

    They are not giving up the fight completely. The new accord hybrid gets better gas mileage than the insight, cr-z, and civic hybrid (and approaching Prius numbers) They finally came out with a new drivetrain. Source – myself (honda sales aka, evil salesman)

  • socialcarpet

    Damn Honda, bring the diesels HERE. I don’t want to drive a joyless, soulless hybrid with a CVT. Where is my diesel CR-V with a manual transmission? I’m a huge Honda fan, but I’ll be buying a Mazda CX-5 because at least they offer a manual transmission. I’d happily buy a CR-V if you gave it a manual option or a diesel engine. If you gave it both, I’d put myself in debt to buy one immediately. The CR-Z is interesting and has a manual, which is great, but I can’t live with a tiny two seater. Enough with the dreary hybrids. Give us some diesels and tighten that CR-V up a bit and give it a manual transmission option again. Mazda is kicking your butt when it comes to sporty handling. EVERY Honda used to have sporty handling. Get back to your roots.