Scion announced plans today for the 2015 New York Auto Show where it will debut two new vehicles.
The first will be a production version of the iM concept that it showcased during the Los Angeles Auto Show in November, 2014. When it debuted in concept form, Scion said it planned to begin producing the car – based on the Toyota Auris – in 2015. Details on the five-door compact hatchback are still unannounced, but that wasn’t all the news from Toyota’s youth-oriented brand today.
It also confirmed plans to debut a sedan in New York. Details on that car are even sketchier, but its debut will mark the first time Scion has a sedan in its lineup. The company hasn’t announced anything about the sedan apart from plans to show it in some form during this year’s New York Auto Show, but we have previously reported, the sedan will be based on the same architecture as the new Mazda2 being built in Salamanca, Mexico.
Scion desperately needs new products. Sales were down by 15 percent in 2014 and there wasn’t a single nameplate. Worse still, sales shrunk for every Scion nameplate. The tC, Scion’s top volume seller, moved 17,947 copies last year representing a six percent decrease, which was also the least severe of of the brand.
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