Honda Ridgeline is a 'Truck to Love' in 2016 Super Bowl Spot
Honda will have two commercials during this year’s Super Bowl, one for the Acura NSX supercar and the other for something a little more practical, the new Ridgeline pickup.
The Japanese brand has released the 60-second spot that will sell the Ridgeline as “A New Truck To Love.” Focus is put on the Ridgeline’s new in-bed audio system, which allows you to play your music through exciters located in the bed walls, an industry exclusive feature.
SEE ALSO: 2017 Honda Ridgeline Makes a Comeback in Detroit
For music, the commercial uses the Queen classic Somebody to Love, sang back by a flock of sheep. A talking dog is also featured in the spot.
“With so many truck buyers passionate about football, the big game is the perfect setting to introduce the all-new Ridgeline, and the distinctive features that make it the ultimate tailgating vehicle,” said Jeff Conrad, senior vice president and general manager of the Honda Automobile Division.
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Stephen covers all of the day-to-day events of the industry as the News Editor at AutoGuide, along with being the AG truck expert. His truck knowledge comes from working long days on the woodlot with pickups and driving straight trucks professionally. When not at his desk, Steve can be found playing his bass or riding his snowmobile or Sea-Doo. Find Stephen on <A title="@Selmer07 on Twitter" href="http://www.twitter.com/selmer07">Twitter</A> and <A title="Stephen on Google+" href="http://plus.google.com/117833131531784822251?rel=author">Google+</A>
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