Pricing for the Ford F-150 pickup truck is now available through the automaker’s online configurator, starting at $24,665 including a $995 destination fee.
That makes Ford’s market-dominating vehicle only $80 more expensive than the 2013 Dodge RAM 1500 and $170 more than the 2012 model it replaces. For the nominally greater price, you get a mildly restyled truck. Those tweaks will be too small to notice for anyone who doesn’t pay close attention to the line, but they include standard HID headlights and grille styling borrowed from the SuperDuty.
Aside from the entry-level XL trim, Ford’s entire truck lineup is now priced including the former fanciest “Platinum” trim and the new range topping “Limited” version. Admission to the top tier truck club with the new Limited trim comes in at $50,175 but fully optioned it will cost $55,973 including delivery. That trim comes exclusively with the V8-killing EcoBoost V6 engine and is loaded generously before options.