Subaru Sets New Yearly Sales Record
Subaru has surpassed its previous best year of sales with two months of reporting left in the year.
October 2013 sales rose 32 percent over last October to 34,483 with year-to-date sales clocking in at 347,890 units total for 2013. Last year, Subaru set a new sales record with 336,441 vehicles sold but looks to finish the year strong potentially reaching 400,000 vehicles sold.
The new record for 2013 also means that the Japanese automaker saw its fifth straight year of sales records and the sixth consecutive year of sales increases.
Subaru has seen the biggest growth in sales from its XV Crosstrek model, which improved from 1,927 units year-to-date in October 2012 to 42,905 units year-to-date in October 2013. The BRZ sports car also remains a strong seller for the brand, with 7,126 units sold so far this year. Then again, production on the BRZ was limited last year.
Discuss this story at our Subaru BRZ Forum.
Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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