Mazda, Toyota Partnership Announced

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Mazda, Toyota Partnership Announced

Mazda and Toyota announced a plan today that will deepen ties between the two manufacturers in an effort to reduce development costs.

The two manufacturers said today that they are forming a joint committee to evaluate “how best to utilize each company’s respective strengths.” Earlier this week, reports suggested that Toyota is planning to supply Mazda with plug-in hybrid and hydrogen powertrains. During a press conference that took place today, Toyota CEO Akio Toyoda and Mazda CEO Masamichi Kogai cited hybrid and hydrogen technologies as possible, but unconfirmed, possibilities for the Mazda Toyota partnership.

SEE ALSO: Toyota, Mazda Could Expand Partnership to Fuel Cell Vehicles

Toyota and Mazda currently cooperate on various levels. Mazda is about to begin supplying a sedan version of the new Mazda2 that Toyota will sell as the Scion iA. Toyota supplies hybrid components to Mazda for the Mazda3. While specific product details and a timeline weren’t part of the announcement today, the companies said their new agreement will “transcend the boundaries of previous cooperation.”

In late March Toyota announced progress in its path toward introducing products based on its TNGA architecture, which will move many of its nameplates to a unified scalable structure similar in strategy to Volkswagen’s MQB platform. The move will help Toyota to cut costs by spreading development over more nameplates globally.

But that isn’t the only place Toyota is partnering up to save money. The global giant is also co-developing a new sports car with BMW that is expected to spawn a spiritual successor to the Supra along with a Z4 replacement.

Discuss this story at our Toyota forum

  • Jonny_Vancouver

    All I read in this article was, Supra …

  • Bug S Bunny

    Let’s hope for two things: 1) That Toyota can glean something from Mazda to inject their cars with some soul, and 2) That Mazda doesn’t glean ANYTHING from Toyota to make their cars more appliance-like.

  • Soyntgo4it

    They have already been partners this isn’t news, they just introduced their new vehicle.

  • Carlos Ventura

    i hope mazda can have toyota reliability and durability cause mazda car are like disposables

  • Bug S Bunny

    Really – I’ve had much better durability and reliability out my two Mazdas than I ever got out of my much-vaunted Camry (what a POS).

  • David Fry

    Mazda builds fun cars, maybe Toyota will get away from building cars for the geriatrics set ,
    long live ZOOM ZOOM

  • Richard Leach

    Mazda CX7 diesel engine oil pressure problems, with no help from Mazda, led me to switch to to Toyota. Let’s hope Toyota don’t adopt Mazda’s disregard for their customers!

  • captainmike

    not a fair exchange
    mazda is brilliant engineering
    Toyota is a leach

  • captainmike

    my last two RAV4’s were pieces of garbage and my 2006 RAV4 had so many problems it would take an hour to detail
    and few people take care of their vehicles as well as I do