Satellite radio operator Sirius XM Radio Inc. has decided to offer purchasers of pre-owned vehicles a free three month subscription at more than 1,000 participating GM dealerships across the U.S regardless of the vehicle manufacturer.
“For the first time ever, participating GM dealers are able to give their pre-owned vehicle customers a three-month subscription to Sirius XM regardless of vehicle brand,” said Joe Verbrugge, a senior vice president at Sirius XM.
Sirius XM reported 20.6 million total subscribers as of March 31, making a nine percent increase from the same period a year before. The company also added 373,064 new users, during the first quarter, making a one-hundred and eighteen percent increase over the same quarter a year earlier.
[Source: Automotive News]