Dodge Dart Sales Slipped in November

Stephen Elmer
by Stephen Elmer

The Dodge Dart is the brand’s newest entry into the compact sedan market, and despite the brand adding a third shift to the Illinois plant where the compact is built, sales slowed down in November.

Dodge moved 4,489 Darts in November, about 1,000 less than the 5,455 it sold in October. The third shift was added at the plant to accommodate for high sales forecasts is November, which were not met.

Chrysler doesn’t seem worried, though.

“We are expecting a strong December as the industry continues to recover from the East Coast hurricane and consumers continue to respond to our popular year-end ‘Big Finish’ (sales) event,” Chrysler’s head of U.S. sales Reid Bigland said.

Though the Dart took a small hit, other Chrysler vehicles still performed well, with the brand marking its best November sales since 2007.

[Source: Ward’s Auto]

Stephen Elmer
Stephen Elmer

Stephen covers all of the day-to-day events of the industry as the News Editor at AutoGuide, along with being the AG truck expert. His truck knowledge comes from working long days on the woodlot with pickups and driving straight trucks professionally. When not at his desk, Steve can be found playing his bass or riding his snowmobile or Sea-Doo. Find Stephen on <A title="@Selmer07 on Twitter" href="http://www.twitter.com/selmer07">Twitter</A> and <A title="Stephen on Google+" href="http://plus.google.com/117833131531784822251?rel=author">Google+</A>

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