GM CEO Wants Opel Cascada, Adam Models Added to Buick Lineup
At an investor’s conference at General Motors‘ Detroit proving grounds this month, CEO Dan Akerson expressed his desire to add the Opel Adam and Cascada to the Buick model lineup.
When we saw the Opel Cascada earlier this year at the 2013 Geneva Motor Show, we believed it was essentially a Buick Regal convertible, considering the two-door, four-seater is built on the same platform as the Buick Verano. The Opel Adam, which arrived in European showrooms earlier this year, is a Fiat 500 fighter and has generally received praise in Europe.
SEE ALSO: Opel Cascada Has Buick Regal Convertible Written All Over It
Akerson believes both vehicles should have been developed for the U.S. market and regrets that the American automaker didn’t. But that doesn’t rule out that both models are still possibilities for the Buick brand. Last month, GM North American President Mark Reuss mentioned that Buick is working on something special, so perhaps an overseas Opel model being amalgamated for America is becoming a reality.
GALLERY: Opel Cascada Convertible
GALLERY: Opel Adam
[Source: Automotive News]
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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Why wouldn't it be a Verano convertible, rather than a Regal, if it's built on the Verano/Astra platform?